The California Right to Know campaign sent its partners this ad from the No on 37 camp today. If you are just tuning in, Proposition 37 is an initiative in California which would require genetically modified foods (GMOs) to be labeled. For obvious reasons, the giant food and beverage companies and GMO seed producing companies like Monsanto, oppose this Prop and are spending millions trying to defeat it. With all that money, it’s downright funny that this ad was the best they could come up with. In all honesty, would this ad ever sway you to think labeling GMOs was a bad thing? What is the deal with the huge steak and unrecognizable can of dog food? This ad is so confusing I barely understood what they were trying to get at. If this is the best they got, things are looking good for mandatory labeling in California.
To see the full article and witty response from the Right to Know folks, click here.
Photo via the CA Right to Know blog